Ethical, Authentic and Effective Marketing
Provided by Painless Practice
Most practitioners did not go into their profession because they wanted to be marketeers. They often find it cringe-worthy and hate selling themselves. Lots of marketing options feel too aggressive, too salesy and confusing. Practitioners often dip in and out of marketing and the haphazardness of this approach ends up being reflected in the ‘feast and famine’ cycle of new patients coming through the door.
Take a day out of your practice and let Celia guide you through identifying your key target audience and what makes them tick; defining how you want to come across in your marketing; getting crystal clear about your message; exploring the best marketing methods and pulling it all together creating an ethical, authentic and effective plan.
You’ll leave the workshop with a detailed marketing and action plan that you will feel confident and comfortable implementing which will result in a more consistent flow of new patients coming to your practice allowing you to get on doing what you love.
Who is this particular course suitable for?
Practice owners or practice managers who are responsible for the marketing of the practice
‘This course is a must for anyone serious about growing or keeping their already successful practice. Well- paced and very informative’
‘Really useful seminar. Interactive, interesting with lots of take-home actions to initiate immediately. I am excited about having a marketing plan’
‘As someone with no marketing background, it really made me think about the clinic branding, i.e. the public’s perception of what I do. The advice on websites was great value with some examples of how not to do it. I also found the brain-storming session on ideas for how patients can refer others to the clinic invaluable.’
‘Excellent information that is pertinent to improving my clinic in an ethical manner. Thank you.’
These courses are provided as part of our commercial strategic partnership with Physio First – working together to create a network of well-managed profitable clinics across the UK. All courses are open to any practitioners, not just physios and not just members of Physio First. In-fact others are very, very welcome.
Over the last 15 years Painless Practice have worked with thousands of practitioners and the entire team are passionate about helping practitioners enjoy their work and achieve their vision. They have worked with practices of various sizes, from sole practitioners to multi-national and international practices; practitioners at different stages in their journeys from start up to planning their exit strategy and every stage in-between and they support practitioners in all the non-clinical elements of running a successful practice.
Before 23 March 2019
Physio First member: £175.00
After 23 March 2019
Physio First member: £200.00
|10:00 - 13:00||Course commences|
|13:00 - 13:30||Refreshment break|
|16:30 - 16:35||Course closes|